Gösta's eldest son, Jalle Boman, (b. 1943) joined the company in 1965 and before that he had worked eight months at a wool weaving mill (Lorenz) in Aachen, Germany.
In 1961, Jalle went to the textile town of Prato and got a job as an errand boy at the textile agency Atlantica Vannini S.p.A.
The work consisted of going around on a moped and handing out all orders directly to the factories.